Market Research Transcription
Get research interviews and groups into text fast so insight doesn't sit waiting on a transcript. Upload the recording and Tape2Type returns a clean transcript plus a summary to kick-start your report.
Start now →How to market research transcription
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Upload the interview or group recording.
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Tape2Type transcribes it and summarises the key points.
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Export and build your insight report.
Why use Tape2Type to market research transcription?
In market research, insight has a shelf life — a transcript that lands three days late is a debrief that slips and a client that waits. Getting depth interviews and groups into text fast is the difference between analysing today and analysing next week.
Upload each recording and Tape2Type returns a clean transcript plus an instant summary and key takeaways, so you can start shaping the story while the detail is still warm. It's an affordable way to clear a fieldwork backlog without booking an agency or tying up a junior for a day of typing.
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FAQs
How quickly will I get the transcript back?+
Usually minutes per recording — far quicker than real time and far quicker than a typical agency turnaround. Upload a batch and work through them as they complete.
Does it help with the analysis, not just the transcript?+
Every transcript comes with an AI summary and key takeaways, and an 'ask this recording' chat — handy for surfacing themes fast before you write the report.
How accurate is the transcription?+
Tape2Type uses state-of-the-art speech-to-text models that typically reach 95%+ accuracy on clear audio. Background noise, heavy accents and crosstalk lower accuracy, as with any transcription tool.
What audio and video formats can I upload?+
MP3, WAV, M4A, MP4, MOV, WEBM and more. Uploaded files are up to 25 MB. For longer videos, paste a YouTube link instead — those work at any length.
How much does it cost?+
There's no subscription. A single transcript is 50p with no account needed. Or create a free account and buy credits to pay less per transcript — 10 for £4 (40p each) or 30 for £9 (30p each). Credits never expire.
What counts as one credit? Is there a length limit?+
One credit = one transcript, start to finish. A YouTube link can be any length. Uploaded files are capped at 25 MB (roughly 1–3 hours of audio). Either way it's a single credit — no metering by the minute. For a long file, the easy route is to upload it to YouTube (even unlisted) and paste the link.
Do I get a summary and chapters too?+
Yes — every transcript comes with an AI summary, key takeaways and timestamped chapters, plus an 'Ask this video' chat to query the content. All included, no extra credit.
How fast is it?+
Fast. YouTube links return in seconds. Uploaded files are typically done in under a couple of minutes for an hour of audio — far quicker than real time.
Do you keep my files?+
Your audio is processed to produce your transcript and then deleted on a short schedule. We never sell your data or train models on your private recordings.
Can I get timestamps or subtitles?+
Yes. Every transcript can be exported as an SRT subtitle file with timestamps, ready to drop into YouTube, a video editor or your own player.
What languages are supported?+
Over 50 languages are supported, including English, Spanish, French, German, Portuguese, Italian, Dutch and many more. You don't need to pick one — the language is detected automatically from the audio, and the transcript comes back in the language that was spoken.
Does it label speakers (Speaker 1, Speaker 2)?+
Not yet. Transcripts come back as clean, continuous text rather than split by speaker, so for interviews and meetings you'll see the full conversation without named speaker labels. Speaker separation is on our list — for now, the back-and-forth reads naturally and is easy to format into a Q&A.
What if a transcription fails or comes out poorly?+
If a file fails to process, you aren't charged — you only spend a credit (or pay) at the point you unlock a finished transcript. If a result is unusable because of something on our end, email hello@tape2type.com and we'll sort you out with a refund or credit.
Can I get my transcripts back later?+
Yes — if you create a free account, every transcript you unlock is saved to your dashboard so you can re-open, copy and re-export it any time. One-off 50p unlocks without an account are best downloaded straight away.